Telemedicine Adoption by Communities – How Might We Drive Uptake of Telemedicine (TM) by Citizens?

Telemedicine Adoption by Communities – How Might We Drive Uptake of Telemedicine (TM) by Citizens?


Context: While telemedicine offers powerful solutions to bridge healthcare access gaps, community acceptance and sustained use remain key challenges. Cultural, technological, and trust-related barriers can limit adoption, especially in low- and middle-income countries. This webinar will explore practical strategies, marketing approaches, and behaviour change interventions to drive demand and uptake of telemedicine among citizens.

Objectives: This webinar will bring together experts and thought leaders to discuss innovative strategies, policy frameworks, and communication tactics to increase the adoption of telemedicine in underserved communities. The event will showcase lessons learned from various telemedicine initiatives in the South East Asia region, with a focus on sustainable, scalable, and community-centric models.

Expected Outcomes By the end of the session, participants will:

  • Learn about common barriers and enablers of telemedicine adoption in LMICs.
  • Discover proven strategies, marketing techniques, and communication on approaches for increasing ci zen engagement with telemedicine platforms.
  • Understand the role of community health workers, patient education on, and media in driving adoption.

Download Webinar Slides


Speakers

Mr. Paban Ghimire

National Professional Officer at WHO Nepal

Md. Aminul Islam

Digital Health Innovator Expert in EMR, Health System Architect AI for Healthcare Academician & Researcher, Bangladesh

Ms. Rashmita Samal

Senior Programme Manager Intelehealth Odisha

 

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